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Fivetran

iScore80–94 · #1/4
www.fivetran.com · ETL and data pipelines
SEPT 2026 audit

A managed ELT platform billed on monthly active rows, where a row that changes many times in a month is counted once.

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Entry paid plan$5 base charge per standard connection using between 1 and 1 million MAR in a month, charged on top of per-MAR usage. There is no plan fee to clear first, so a single light connection is the floor.
RegionsSeven processing locations: United States, Canada, European Union, United Kingdom, Australia, India and Singapore. The location is chosen per destination, and every connection in that destination runs there.
Free tierYes
CategoryETL and data pipelines

Updated 16 criteria comparedSources last checked

01.Evaluation guide

Who it suits

Sources whose rows keep changing. A monthly active row is counted once however many times it changed that month, unchanged rows on a re-sync cost nothing, and the initial bulk load is excluded entirely — so a churny table is billed on how many rows moved, not how often. 500,000 MAR free, standing.

Consider something else if…

Many DISTINCT rows change each month. A growing fact table bills every new row, and the meter that forgives churn does not forgive breadth. Freshness is also gated: 15-minute syncs are the Standard ceiling and 1-minute syncs are two plans up on Enterprise.

Editorial · Palash Bagchi · approved

Each value below links to the page it was read from, with the sentence it came from. Criteria Fivetran does not publish are not listed.

Pricing
7 criteria
Free tierYes
Sources (1) →
  • Fivetran Pricing ↗

    “Access Standard Plan features, free up to the following: 500,000 monthly active rows (MAR) for connections”

    Read 2026-09-15 · official pricing

Kind of free offerFree tier
Sources (1) →
  • Fivetran Pricing ↗

    “This does not apply to accounts on the Free plan, which remains entirely free.”

    Read 2026-09-15 · official pricing

What the free plan includes500,000 monthly active rows for connections, 3,500 MAR for activations and 5,000 model runs for transformations, on Standard plan features. The allowance renews monthly rather than expiring.
Sources (1) →
  • Fivetran Pricing ↗

    “free up to the following: 500,000 monthly active rows (MAR) for connections 3,500 monthly active rows (MAR) for activations 5,000 monthly model runs (MMR) for transformations”

    Read 2026-09-15 · official pricing

When the free offer endsEach new connection carries its own 14-day free trial, which runs alongside the standing free plan rather than replacing it.
Sources (1) →
  • Fivetran Pricing ↗

    “Each new connection comes with a 14-day free trial.”

    Read 2026-09-15 · official pricing

Entry paid plan$5 base charge per standard connection using between 1 and 1 million MAR in a month, charged on top of per-MAR usage. There is no plan fee to clear first, so a single light connection is the floor.
Sources (1) →
  • Fivetran Pricing ↗

    “We apply a $5 base charge to all standard connections that have a monthly usage between 1 MAR and 1M MAR.”

    Read 2026-09-15 · official pricing

Pricing modelConsumption on monthly active rows. Inserts and updates count, deletes included; rows that come back unchanged on a scheduled re-sync do not, and neither does the initial bulk load when a connector is set up. Metered per million MAR.
Sources (1) →
  • Fivetran Pricing ↗

    “monthly usage refers to the number of monthly active rows (MAR) processed by Fivetran in a calendar month. This usage is measured based on per million MAR. Usage includes: Inserts: New rows added to your destination. Updates: Modifications made to existing rows in your destination, including deletes. Usage excludes: Unchanged rows: Rows retrieved during scheduled re-syncs that haven't changed since the previous sync. Initial syncs: The initial bulk data load performed when setting up a connector.”

    Read 2026-09-15 · official pricing

Startup credit program$50,000 of free Fivetran for Y Combinator companies joining the startup program.
Sources (1) →
  • Fivetran Pricing ↗

    “To help Y Combinator companies during their early stages of development, we're offering $50K of free Fivetran when you join our startup program.”

    Read 2026-09-15 · official pricing

Infrastructure
1 criteria
RegionsSeven processing locations: United States, Canada, European Union, United Kingdom, Australia, India and Singapore. The location is chosen per destination, and every connection in that destination runs there.
Sources (1) →
  • Fivetran Pricing ↗

    “Fivetran runs data connectors on servers in the United States (US), Canada, European Union (EU), United Kingdom (UK), Australia, India, and Singapore. You can select your preferred data processing location when configuring your target destination.”

    Read 2026-09-15 · official pricing

Pipelines
2 criteria
Connectors published700+ fully managed connectors, plus 200+ fully managed activation destinations for the reverse direction.
Sources (1) →
  • Fivetran Pricing ↗

    “700+ fully managed connectors 200+ fully managed activation destinations”

    Read 2026-09-15 · official pricing

Sync frequency15-minute syncs on Standard. One-minute syncs arrive on Enterprise, two plans up.
Sources (1) →
  • Fivetran Pricing ↗

    “Unlimited users 15-minute syncs 700+ fully managed connectors [...] All Standard features, plus: 1-minute syncs”

    Read 2026-09-15 · official pricing

Compliance
6 criteria
SOC 2SOC 1 and SOC 2 auditing procedures cover the security and management of data.
Sources (1) →
  • Fivetran Security ↗

    “SOC 1 & SOC 2 Auditing procedures ensure security and management of data.”

    Read 2026-09-15 · official site

ISO 27001ISO 27001. Fivetran states it meets the requirements of the standard.
Sources (1) →
  • Fivetran Security ↗

    “ISO 27001 Fivetran meets the requirements set forth by this globally recognized, standards-based approach to security.”

    Read 2026-09-15 · official site

HIPAAHIPAA requirements are met under a business associate agreement signed by Fivetran.
Sources (1) →
  • Fivetran Security ↗

    “HIPAA BAA Meet HIPAA requirements with a business associate agreement signed by Fivetran.”

    Read 2026-09-15 · official site

PCI DSSPCI DSS Level 1, assessed annually by qualified security assessors against the current requirements.
Sources (1) →
  • Fivetran Security ↗

    “PCI DSS Level 1 Annual assessment by qualified security assessors against the current PCI DSS requirements.”

    Read 2026-09-15 · official site

Customer-managed keysCustomer-managed keys for encryption arrive on Business Critical, above Enterprise.
Sources (1) →
  • Fivetran Pricing ↗

    “All Enterprise features, plus: Customer-managed keys for encryption PCI DSS Level 1 certification Private networking options”

    Read 2026-09-15 · official pricing

Role-based access controlRole-based access control is included on Standard. Custom roles are an Enterprise feature.
Sources (1) →
  • Fivetran Pricing ↗

    “Role-based access control Access to Fivetran REST API [...] All Standard features, plus: 1-minute syncs Fivetran Activations' Audience Hub Enterprise database connectors Custom roles”

    Read 2026-09-15 · official pricing

When these numbers change, hear about it. Sources are re-checked monthly; a repricing goes out as a short note.

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Every page here is sourced and dated.