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Kinde vs Auth0

A comparison of Kinde and Auth0 built from values read directly from each provider's own documentation, with the source recorded against every figure.

Updated 8 criteria comparedSources last checked

The short answer

Pick Kinde if
Products that want a predictable flat fee and a large free user allowance that does not change when you start paying — 10,500 MAU on every tier is the opposite of Auth0's paid-plan cliff.
Pick Auth0 if
Projects that fit inside the free 25,000 monthly active users, which includes an enterprise connection, self-service SSO and SCIM at no cost.

3 sourced criteria separate them:

Entry paid plan
Kinde: $25/month for Pro. Plus is $75 and the top tier $250 — each including the same 10,500 MAU as the free plan.
Auth0: $35/month for Essentials at 500 monthly active users; Professional is $240/month at the same volume. Both scale with the MAU slider.
Pricing model
Kinde: A flat monthly fee with the same MAU allowance at every level, plus a transaction fee when you bill your own customers through Kinde — 0.5% per transaction, discounted 0.1% on Plus and 0.2% above.
Auth0: Per monthly active user, chosen on a slider, with a discontinuity that is easy to miss: the free plan covers 25,000 MAU and includes an enterprise connection, SSO and SCIM, while the paid tiers start at 500 MAU and a footnote says keeping those three features requires upgrading to B2B.
Users included
Kinde: 10,500 monthly active users on every tier including free. Paying more does not buy more users — Pro adds uncapped MAU billing, and the higher tiers add MAU discounts of 6% and 13%.
Auth0: 25,000 monthly active users on the free plan — the largest free allowance here apart from WorkOS. Essentials and Professional start at 500 and are priced upward from there.

No affiliate links, sponsored placements or paid rankings appear on this site. Ordering follows the sourced data and the stated criteria.

01.

At a glance.

CriterionKindeAuth0
Pricing
Free tierYesYes
Entry paid plan
$25/month for Pro. Plus is $75 and the top tier $250 — each including the same 10,500 MAU as the free plan.
$35/month for Essentials at 500 monthly active users; Professional is $240/month at the same volume. Both scale with the MAU slider.
Pricing modelA flat monthly fee with the same MAU allowance at every level, plus a transaction fee when you bill your own customers through Kinde — 0.5% per transaction, discounted 0.1% on Plus and 0.2% above.Per monthly active user, chosen on a slider, with a discontinuity that is easy to miss: the free plan covers 25,000 MAU and includes an enterprise connection, SSO and SCIM, while the paid tiers start at 500 MAU and a footnote says keeping those three features requires upgrading to B2B.
Auth
Users included
10,500 monthly active users on every tier including free. Paying more does not buy more users — Pro adds uncapped MAU billing, and the higher tiers add MAU discounts of 6% and 13%.
25,000 monthly active users on the free plan — the largest free allowance here apart from WorkOS. Essentials and Professional start at 500 and are priced upward from there.
SAML single sign-onSupportedSupported
Multi-factor authenticationSupportedSupported

Only criteria both providers publish appear here; a tinted cell marks a real difference. Criteria only one of them documents are listed below, and an absence there means we found no source — not that the feature is missing. How we source this.

The small bar above a value is inetGeek's own lean toward that side — computed from the same facts shown, never a number the provider published. See the picker below "The short answer" to weigh only the criteria you care about.

02.

Where they differ.

Entry paid plan

Kinde
$25/month for Pro. Plus is $75 and the top tier $250 — each including the same 10,500 MAU as the free plan.
Auth0
$35/month for Essentials at 500 monthly active users; Professional is $240/month at the same volume. Both scale with the MAU slider.
Sources (2) →
  • Pricing — Kinde ↗

    “$25 USD per month 10,500 MAU free [...] $75 USD per month 10,500 MAU free [...] $250 USD per month 10,500 MAU free”

    Read 2026-09-06 · official pricing

  • Pricing — Auth0 ↗

    “ESSENTIALS $ 35 / month [...] Up to 500 monthly active users [...] PROFESSIONAL $ 240 / month [...] Up to 500 monthly active users”

    Read 2026-09-06 · official pricing

Pricing model

Kinde
A flat monthly fee with the same MAU allowance at every level, plus a transaction fee when you bill your own customers through Kinde — 0.5% per transaction, discounted 0.1% on Plus and 0.2% above.
Auth0
Per monthly active user, chosen on a slider, with a discontinuity that is easy to miss: the free plan covers 25,000 MAU and includes an enterprise connection, SSO and SCIM, while the paid tiers start at 500 MAU and a footnote says keeping those three features requires upgrading to B2B.
Sources (2) →
  • Pricing — Kinde ↗

    “When you bill your customers with Kinde: 0.5% per transaction MAU is free [...] 0.1% transaction fee discount [...] 0.2% transaction fee discount”

    Read 2026-09-06 · official pricing

  • Pricing — Auth0 ↗

    “HOW MANY MONTHLY ACTIVE USERS? [...] Up to 25,000 monthly active users [...] ESSENTIALS $ 35 / month Up to 500 monthly active users [...] ¹ Upgrade to B2B to continue using EC, Self-Service SSO, and SCIM.”

    Read 2026-09-06 · official pricing

Users included

Kinde

10,500 monthly active users on every tier including free. Paying more does not buy more users — Pro adds uncapped MAU billing, and the higher tiers add MAU discounts of 6% and 13%.

Auth0

25,000 monthly active users on the free plan — the largest free allowance here apart from WorkOS. Essentials and Professional start at 500 and are priced upward from there.

Sources (2) →
  • Pricing — Kinde ↗

    “$0 forever 10,500 monthly active users (MAU) [...] $25 USD per month 10,500 MAU free [...] Uncapped MAU [...] 6% MAU discount [...] 13% MAU discount”

    Read 2026-09-06 · official pricing

  • Pricing — Auth0 ↗

    “Up to 25,000 monthly active users [...] ESSENTIALS [...] Up to 500 monthly active users”

    Read 2026-09-06 · official pricing

When these numbers change, hear about it. Sources are re-checked monthly; a repricing goes out as a short note.

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03.

Which should you choose?

Choose Kinde if…

Products that want a predictable flat fee and a large free user allowance that does not change when you start paying — 10,500 MAU on every tier is the opposite of Auth0's paid-plan cliff.

Editorial · Palash Bagchi · approved

Choose Auth0 if…

Projects that fit inside the free 25,000 monthly active users, which includes an enterprise connection, self-service SSO and SCIM at no cost.

Editorial · Palash Bagchi · approved

Consider something else if…

  • Kinde: Enterprise SSO only becomes free at the $75 tier, and if you use Kinde's billing there is a 0.5% cut of your own transactions on top of the plan fee.
  • Auth0: Leaving the free plan is a cliff rather than a step: paid tiers begin at 500 MAU, and a footnote says enterprise connections, SSO and SCIM need a B2B upgrade to keep.
04.

Documented by only one.

These criteria are published by one provider and not the other. An absence here means we have not found a source, not that the feature is missing.

SCIM provisioningAuth0: Supported
Audit logsAuth0: Audit log streaming to Datadog, Splunk, AWS and Azure, from the Essentials plan up. Auth0 publishes no retention window on the pricing page.
05.

Questions this comparison answers.

Entry paid plan: Kinde or Auth0?

Kinde: $25/month for Pro. Plus is $75 and the top tier $250 — each including the same 10,500 MAU as the free plan.

Auth0: $35/month for Essentials at 500 monthly active users; Professional is $240/month at the same volume. Both scale with the MAU slider.

Should I choose Kinde or Auth0?

Pick Kinde if Products that want a predictable flat fee and a large free user allowance that does not change when you start paying — 10,500 MAU on every tier is the opposite of Auth0's paid-plan cliff.

Pick Auth0 if Projects that fit inside the free 25,000 monthly active users, which includes an enterprise connection, self-service SSO and SCIM at no cost.

Every page here is sourced and dated.