Plausible Analytics vs Cool Analytics
OCT 2026 auditA comparison of Plausible Analytics and Cool Analytics built from values read directly from each provider's own documentation, with the source recorded against every figure.
The short answer
Choose Plausible Analytics if…
A site that wants one clear dashboard, no cookie banner and its data in the EU, at $9 a month for the first 10,000 pageviews — the cheapest EU-hosted option here that is a product rather than a favour.
Editorial · Palash Bagchi · approved
Choose Cool Analytics if…
A founder who wants each payment from a connected processor — Stripe, Dodo Payments, Polar, Paddle, Creem, Lemon Squeezy or Razorpay — credited to the visit behind it, at a flat price by monthly events, from $3 a month for 10,000 events, with data hosted in Germany.
Editorial · Palash Bagchi · approved
Consider something else if…
- Plausible Analytics: You run more than one site on the entry plan. Starter is one site; three costs $14. Pirsch includes 50 websites at $6 and Fathom 50 at $15, both without raising the price to add the second.
- Cool Analytics: You need a product you can sign up to today: Cool Analytics shows a waitlist and says early access is opening soon, offers a 7-day trial with a card on file, is hosted only, and does not state a SOC 2 or similar audit.
Neither quite fits? Every other option, ranked by iScore: Plausible Analytics alternatives · Cool Analytics alternatives
7 sourced criteria separate them — see where, with sources, below.
Pick the criteria you care about. The chart counts how many of them lean toward each provider — the same read as scanning the bars below, just totalled for the ones you chose.
Plausible Analytics 0
Cool Analytics 0
At a glance.
| Criterion | Plausible Analytics | Cool Analytics |
|---|---|---|
| Pricing | ||
| Free tier | No | No |
| Kind of free offer | Free trial | Free trial |
| When the free offer ends | Sign up for 30-day free trial. | 7 days from the start of the trial; the card on file is then charged unless the plan is cancelled. |
| Entry paid plan | $9/month for Starter at up to 10,000 monthly pageviews: one site and three years of data retention. Growth is $14/month for up to three sites. | From $3 a month, billed monthly, at 10k events a month on a single event-priced plan that carries every feature. |
| Pricing model | Banded by monthly pageviews, with a slider from 10,000 to 10 million and above; site and team-member counts rise with the tier. The page picks its currency in JavaScript, so the figures are origin-dependent and $9 is the default. | One plan with every feature, priced by monthly events: every pageview and every custom event sent counts as one. The price follows a traffic slider from 10k to 10M+ events a month, billed monthly or yearly (yearly gives two months free). |
| Limits | ||
| Sites or apps included | One site on Starter, the $9 entry plan. Growth raises it to three sites and three team members for $14. | Grows with the monthly event size picked on the pricing slider; there are no separate plans. The default 500k-event size shows 20 websites and 5 team members, and the price table carries the count at each size. |
| Observability | ||
| Revenue attribution from a payment provider | Limited | Supported |
| Retention window | Three years of data retention, stated on the entry Starter plan. | 1 to 5 years of data history, rising with the monthly event size; the default 500k-event size shows 2 years. |
| Compliance | ||
| Works without cookies | Supported | Supported — A random visitor ID is kept in browser local storage |
| GDPR / data residency | Made and hosted in the EU on what Plausible describes as European-owned infrastructure. | Data is stored in the EU (Germany) on Hetzner servers; support and maintenance access from India relies on Standard Contractual Clauses. |
Where they differ.
When the free offer ends
- Plausible Analytics
- Sign up for 30-day free trial.
- Cool Analytics
- 7 days from the start of the trial; the card on file is then charged unless the plan is cancelled.
Sources (2) →Sources ↓
- Plausible Analytics | Simple, privacy-friendly Google Analytics alternative ↗
“Sign up for 30-day free trial.”
Read 2026-09-22 · official site · Report a correction
- Terms of Service – Cool Analytics ↗
“Every plan starts with a 7-day free trial. A card is needed to start it; you are not charged if you cancel before the trial ends.”
Read 2026-10-25 · official site · Report a correction
Entry paid plan
- Plausible Analytics
- $9/month for Starter at up to 10,000 monthly pageviews: one site and three years of data retention. Growth is $14/month for up to three sites.
- Cool Analytics
- From $3 a month, billed monthly, at 10k events a month on a single event-priced plan that carries every feature.
Sources (2) →Sources ↓
- Plausible Analytics ↗
“Up to 10k monthly pageviews 10k 10k 10M+ Starter /year /month $9 /month Custom Start free trial One site 3 years of data retention Intuitive, fast and privacy-friendly dashboard”
Read 2026-09-15 · official pricing · Report a correction
- Cool Analytics vs Plausible: features & pricing compared – Cool Analytics ↗
“Entry price From $3/mo (10k events)”
Read 2026-10-25 · official pricing · Report a correction
Pricing model
- Plausible Analytics
- Banded by monthly pageviews, with a slider from 10,000 to 10 million and above; site and team-member counts rise with the tier. The page picks its currency in JavaScript, so the figures are origin-dependent and $9 is the default.
- Cool Analytics
- One plan with every feature, priced by monthly events: every pageview and every custom event sent counts as one. The price follows a traffic slider from 10k to 10M+ events a month, billed monthly or yearly (yearly gives two months free).
Sources (2) →Sources ↓
- Plausible Analytics ↗
“Up to 10k monthly pageviews 10k 10k 10M+ Starter /year /month $9 /month Custom”
Read 2026-09-15 · official pricing · Report a correction
- Cool Analytics — see which traffic makes you money ↗
“Pay for traffic, not features Every feature on every plan. Slide to your monthly traffic and that's your price. [...] Every pageview, and every custom event you send”
Read 2026-10-25 · official pricing · Report a correction
Sites or apps included
- Plausible Analytics
- One site on Starter, the $9 entry plan. Growth raises it to three sites and three team members for $14.
- Cool Analytics
- Grows with the monthly event size picked on the pricing slider; there are no separate plans. The default 500k-event size shows 20 websites and 5 team members, and the price table carries the count at each size.
Sources (2) →Sources ↓
- Plausible Analytics ↗
“Start free trial One site 3 years of data retention Intuitive, fast and privacy-friendly dashboard Email/Slack reports Google Analytics import Goals and custom events Saved Segments Annotations Growth /year /month $14 /month Custom Start free trial Everything in Starter Up to 3 sites Up to 3 team members”
Read 2026-09-15 · official pricing · Report a correction
- Cool Analytics — see which traffic makes you money ↗
“At 500k events you get 20 websites 5 team members 2 years of data history”
Read 2026-10-25 · official pricing · Report a correction
Revenue attribution from a payment provider
- Plausible Analytics
- Limited
- Cool Analytics
- Supported
Sources (2) →Sources ↓
- Ecommerce revenue and attribution tracking | Plausible docs ↗
“Track which marketing campaigns and landing pages drive the most revenue by assigning monetary values to your custom events. [...] Revenue tracking in Plausible is built on top of custom events.”
Read 2026-10-25 · official docs · Report a correction
- Cool Analytics — see which traffic makes you money ↗
“Paste one API key. Every payment is linked to the visitor who made it — so you see revenue by source, campaign and page, not just pageviews.”
Read 2026-10-25 · official pricing · Report a correction
Retention window
- Plausible Analytics
- Three years of data retention, stated on the entry Starter plan.
- Cool Analytics
- 1 to 5 years of data history, rising with the monthly event size; the default 500k-event size shows 2 years.
Sources (2) →Sources ↓
- Plausible Analytics ↗
“Start free trial One site 3 years of data retention Intuitive, fast and privacy-friendly dashboard”
Read 2026-09-15 · official pricing · Report a correction
- Cool Analytics vs Plausible: features & pricing compared – Cool Analytics ↗
“Data retention 1–5 years, by plan”
Read 2026-10-25 · official site · Report a correction
GDPR / data residency
- Plausible Analytics
- Made and hosted in the EU on what Plausible describes as European-owned infrastructure.
- Cool Analytics
- Data is stored in the EU (Germany) on Hetzner servers; support and maintenance access from India relies on Standard Contractual Clauses.
Sources (2) →Sources ↓
- Plausible Analytics ↗
“Made and hosted in the EU, powered by European-owned infrastructure.”
Read 2026-09-15 · official site · Report a correction
- Data Processing Agreement – Cool Analytics ↗
“Data is stored in the EU (Germany). Where data is accessed or handled outside the EU/EEA or UK — including by us in India for support and maintenance — we rely on the European Commission's Standard Contractual Clauses”
Read 2026-10-25 · official site · Report a correction
When these numbers change, hear about it. Sources are re-checked monthly; a repricing goes out as a short note.
Documented by only one.
These criteria are published by one provider and not the other. An absence here means we have not found a source, not that the feature is missing — except where we say we read the other provider's own page on a given date and it does not state it. Those rows lean, and the provider can correct them with a link.
Questions this comparison answers.
Entry paid plan: Plausible Analytics or Cool Analytics?
Plausible Analytics: $9/month for Starter at up to 10,000 monthly pageviews: one site and three years of data retention. Growth is $14/month for up to three sites.
Cool Analytics: From $3 a month, billed monthly, at 10k events a month on a single event-priced plan that carries every feature.
Should I choose Plausible Analytics or Cool Analytics?
Pick Plausible Analytics if A site that wants one clear dashboard, no cookie banner and its data in the EU, at $9 a month for the first 10,000 pageviews — the cheapest EU-hosted option here that is a product rather than a favour.
Pick Cool Analytics if A founder who wants each payment from a connected processor — Stripe, Dodo Payments, Polar, Paddle, Creem, Lemon Squeezy or Razorpay — credited to the visit behind it, at a flat price by monthly events, from $3 a month for 10,000 events, with data hosted in Germany.

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